The festive offers are expected to increase volumes for the Japanese automaker.
Honda is offering discounts of up to Rs. 53,500 on the current generation City.
The holiday season is a great opportunity for automakers to take advantage of the demand, in turn increasing their sales and this is the time when car buyers are also eagerly awaiting attractive discounts. Honda Cars India has already announced discounts on its entire model lineup ahead of the holiday season. The current fifth-generation Honda City enjoys the highest discount of up to 53,500, while Honda offers discounts of up to 22,000 on the fourth-generation Honda City. The recently launched Honda Amaze facelift enjoys discounts of up to 18,000 while the Japanese automaker is offering discounts of up to 40,100 on the Honda WR-V facelift. The Honda Jazz is offered with discounts of up to 45,900.
|5th generation Honda City||Up to 53,500|
|4th generation Honda City||Up to ₹ 22,000|
|New Honda Amaze||Up to ₹ 18,000|
|New Honda WR-V||Up to 40,100|
|New Honda Jazz||Up to 45,900|
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Rajesh Goel, Senior Vice President and Director, Marketing and Sales, Honda Cars India Ltd., said, “Festivals give us a reason to celebrate and always have a special place in our lives. This holiday season, we are delighted to have great offers and promotions across our entire Honda product line to make car buying more rewarding, bringing the much-needed joy in these times. . He added: “The improvement in consumer confidence and the current sales momentum have proven that there is a good demand for our products in the market. We hope that the festive fervor will give the necessary impetus to the entire automotive industry.
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As already said, the festive offers are expected to increase volumes for the Japanese automaker but the company still faces supply constraints given the semiconductor shortage. Honda Cars India recorded a 33.66% sales decline in the domestic market with 6,765 units sold in September 2021, compared to 10,199 units sold a year ago.